Michelle Cordeiro Grant, founder of popular swimwear brand GORGIE, has become a household name in the fashion industry. Known for her innovative and inclusive designs, Grant has taken the swimwear world by storm. Recently, she sat down with ET to discuss her summer 2025 beach day essentials and give us a glimpse into what’s to come from her brand.
With the 2025 summer season upon us, Grant shares that she is most excited about the new designs and styles that GORGIE has to offer. As someone who grew up near the ocean, Grant has always had a passion for swimwear. After working in the fashion industry for several years, she noticed a gap in the market for inclusive and body-positive swimwear. This led her to create GORGIE in 2014, and the brand has been thriving ever since.
When asked about her summer beach day essentials, Grant shared that her number one must-have item is a versatile cover-up. “I love a good cover-up that can take you from the beach to a beachside lunch or even a sunset dinner. Our GORGIE cover-ups are not only stylish but also have SPF protection, making them perfect for a day in the sun,” she explained.
Another essential for Grant is a comfortable and supportive swimsuit. “As a woman, I know how important it is to feel confident and comfortable in your swimsuit. Our GORGIE swimsuits are designed to fit and flatter all body types, so women can feel their best while enjoying their beach day,” she said.
In addition to the cover-up and swimsuit, Grant also recommends a large and durable beach bag. “I always pack a lot for a day at the beach – sunscreen, a towel, snacks, and more. So having a spacious and sturdy beach bag is a must for me. Our GORGIE beach bags are not only practical but also stylish with fun prints and colors,” she shared.
For those looking to add a touch of glamour to their beach day, Grant suggests a statement beach hat. “A wide-brimmed hat not only protects your face from the sun but also adds a touch of sophistication to any beach look. I love how our GORGIE hats come in various styles, from classic straw to trendy bucket hats,” she added.
Aside from her personal essentials, Grant also shared some exciting news about what’s to come from GORGIE in the future. “We are constantly working on expanding our size range to be even more inclusive. We want every woman to feel confident and beautiful in our swimwear. We are also working on introducing more sustainable and eco-friendly materials in our designs,” she revealed.
As a successful entrepreneur and mother of two, Grant is an inspiration to many women. When asked about her advice for aspiring entrepreneurs, she shared, “Be fearless and believe in yourself. There will always be challenges, but it’s important to stay focused on your vision and never give up. Also, surround yourself with a supportive and diverse team who will bring different perspectives to the table.”
Grant’s positive energy and passion for her brand are evident in every aspect of GORGIE. As we head into the summer of 2025, we can’t wait to see what new and exciting designs she has in store for us. With her beach day essentials, she proves that fashion and functionality can go hand in hand, and we can all look and feel fabulous while enjoying a day at the beach.
