ET, the leading entertainment news source, has recently joined forces with renowned celebrity dermatologist, Dr. Lindsey Zubritsky and RoC Skincare to give us a sneak peek into the future of beauty in 2026. This exciting collaboration is sponsored by RoC, a brand known for its innovative and effective skincare products.
With the constant evolution of beauty trends, it can be challenging to keep up with the latest techniques and products. That’s why ET has teamed up with the experts to give us an exclusive look into what we can expect in the beauty world in the next five years.
Dr. Lindsey Zubritsky, who has been a trusted name in the skincare industry for over a decade, shared her insights on the upcoming beauty trends. According to her, the focus will be on achieving a natural and healthy-looking glow, rather than heavy makeup and artificial enhancements.
“2026 will be the year of embracing our natural beauty and taking care of our skin from within,” says Dr. Zubritsky. “We will see a shift towards a more holistic approach to beauty, where skincare and wellness go hand in hand.”
As we all know, the key to healthy and radiant skin is a good skincare routine. And RoC Skincare, with its cutting-edge technology and clinically proven results, is set to be a game-changer in the beauty industry. The brand has been at the forefront of anti-aging skincare for over 60 years and continues to innovate and adapt to the ever-changing needs of its customers.
Together, ET, Dr. Zubritsky, and RoC Skincare are excited to share the top beauty trends that will dominate in 2026.
1. Clean Beauty will be the new normal
As consumers become more conscious about what they put on their skin, clean beauty will become the new norm in 2026. This trend focuses on using skincare products made with natural and organic ingredients, free from harsh chemicals and toxins. RoC Skincare has been a pioneer in clean beauty, and their products are free from parabens, sulfates, and phthalates.
2. Sustainable packaging will be a priority
In addition to clean ingredients, consumers will also be looking for sustainable packaging in their beauty products. With the growing concern for the environment, brands will have to step up and find eco-friendly alternatives for packaging. RoC Skincare has already taken a step in this direction by using recyclable packaging for their products.
3. Ingestible beauty will take center stage
We’ve all heard the saying, “you are what you eat,” and in 2026, it will become even more relevant. Ingestible beauty, which focuses on consuming nutrients and supplements for healthy skin, will be a significant trend. RoC Skincare has already introduced collagen supplements that work from within to improve skin elasticity and reduce fine lines.
4. Natural, dewy skin will be in
Gone will be the days of heavy makeup and cakey foundations. In 2026, the focus will be on achieving a natural, dewy look. This trend ties in with the clean beauty movement, where the emphasis is on enhancing one’s natural features rather than covering them up. RoC Skincare’s products, such as their Multi Correxion 5-in-1 Daily Moisturizer, can help achieve this look by providing hydration and a healthy glow.
5. Personalized skincare will be the future
With advancements in technology, personalized skincare will become more accessible in 2026. Brands like RoC Skincare are already using AI algorithms to analyze skin and create customized skincare routines for their customers. This trend will revolutionize the way we take care of our skin and cater to our specific needs.
In addition to these trends, Dr. Zubritsky also emphasized the importance of incorporating sunscreen into our daily routine. “Sunscreen is the most crucial step in any skincare routine, and it’s never too early to start using it,” she says. RoC Skincare’s Multi Correxion 5-in-1 Eye Cream with SPF 30 is a perfect example of a product that protects and nourishes the delicate skin around the eyes.
With this exciting peek into the future of beauty, we can’t wait to see what 2026 has in store for us. And with the expertise of Dr. Zubritsky and the innovative products from RoC Skincare, we can be confident that we will achieve our skincare goals and embrace our natural
